Career Timeline & Highlights

Since 2006

Explore the milestones, defining moments, and accomplishments that have shaped my journey across music, entertainment, education, entrepreneurship, and community impact.

From building brands and developing talent to creating educational initiatives and empowering the next generation of creative leaders, each chapter reflects a commitment to innovation, purpose, and lasting impact.

    • Recognized digital marketing strategist and founder of RSG Agency with 20+ years of experience across music, entertainment, sports, brand building and business development. 

    • Known for identifying a person’s uniqueness and converting their specialness into stardom. 

    • Played a pivotal role in elevating southern regional artists during the crunk, snap, and trap eras, shaping modern Atlanta music culture. 

    • Led digital and social media strategy for Rap Snacks from 2010–2022, contributing to its expansion into 1,000+ major retailers nationwide and millions of fans/social media followers. 

    • Collaborated and executed marketing efforts with major brands and industry icons including Rap Snacks, FUBU, Reebok, Meek Mill, Nicki Minaj, 21 Savage, Gucci Mane, Master P, Money Man, 2 Chainz, and more. 

    • Released 120+ records and 60+ albums through a distribution partnership with STEM and Beatroot Distribution, generating 11M+ catalog streams. 

    • Proven expertise in digital marketing, music distribution, brand development, marketing partnership strategy, and content monetization.

    • Executive Board Member & CMO of National Collegiate Entertainers Group (NCEG), building the “NCAA of the Music Industry” across college campuses. (2019-2026)

    • Founder and Executive Director of Music Business Kids of America Inc. A 501(c)(3) organization that empowers youth ages 11–18 through music business education, mentorship, entrepreneurship, and career exploration.

    • Co-founder of D&D Management & Consulting, providing talent development, school placement, and NIL deal support for athletes. 

    • Co-founder of Patchwerk Finishing School, grad school for Audio Engineering. (Patchwerk Recording Studio)

    • Executive Board Member of the African Women Mobilization Commission, advocating for women’s empowerment, leadership development, and global community uplift. 

    • Recognized as a Business Elite “40 Under 40” honoree in 2024. 

    • Awarded “Honorable Mention” for Best of Georgia - Digital Marketing Firm 2023, 2024, and nominated for 2025 and 2026 for The Rising Star Group (RSG Agency) by the Georgia Business Journal.

    • Named Top 5 Social Media Influencer in Atlanta in 2014 & acknowledged as a Top 100 Branding Expert by Evan Carmichael.

    • Adjunct Instructor at SAE Institute Atlanta, teaching 500+ students with 60% making the Dean’s List (3.5+ GPA). (2019 - 2026)

    • Creator, curator, and director of youth audio and music business programs reaching 500+ youth ages 12–27 in 2025 alone. 

    • Known for simplifying complex music business concepts into accessible, youth-friendly lessons that empower aspiring creators. 

    • Highly respected mentor, trusted by young creatives for guidance, professional development, and career clarity.

    • Best-selling author of multiple titles including Smart Artists Don’t Starve and The Smart Artist Release, (2021), Industry Mindset (2025), Industry Ready (2025), Industry Power (2026), Industry Careers (2026), and upcoming releases early 2027 - Industry Ownership, Industry Money, Industry Releases, and Industry Connections. Demographics ranging from ages 11-18.

    • Expanding catalog with youth-focused educational books on music business, mindset, and creative development. 

    • Writes, produces, and develops educational tools, curriculums, and book series for young creators. 

    • Recognized for transforming her knowledge into accessible resources for youth, educators, parents, and rising artists.

    • Highly respected for work ethic, integrity, and dedication to helping others grow.

    • Known for being a visionary builder who sees potential where others may not. 

    • A catalyst for transformation, helping artists, students, and brands identify their purpose and amplify their impact. 

    • Serves as a bridge between youth and real industry opportunities. 

    • Consistently uses her platform to uplift women, children, and creatives locally and globally.

Career Timeline

    • 2007 - 2012 - Worked under the direction of Debra Antney So Icey/Mizay Entertainment/Atlantic Records as Marketing Manager for Gucci Mane, Waka Flocka Flame, Nicki Minaj, and Oj Da Juiceman.

    • 2009 - Project Manager for Nicki Minaj, worked on “Beam Me Up Scotty” mixtape, released on April 18, 2009, in association with Young Money.

    • 2010 - Executed Roscoe Dash internet marketing campaign for album "Ready Set Go" reached #7 on 106 & Park with single "All The Way Turnt Up" 

    • 2011 - Created the official press release for the announcement of French Montana's signing with Bad Boy Records. 

    • 2011 - Created marketing pitch deck for Meek Mill to secure partnership with Ecko Unltd. T-Shirt line collab with Dream Chasers. 

    • 2011 - 2019 - Created press kits/media kits for Master P, Rap Snacks, Meek Mill, 21 Savage, Sean Garrett, Lil Mo, Kodie Shane, plus more. 

    • 2012 - Created marketing pitch deck for Rick Ross that secured liquor sponsorships/endorsements. 

    • 2012 - Created email marketing campaigns to help secure Nicki Minaj talent buying from $0-100k in one year. 

    • 2013 - Created marketing pitch decks for Meek Mill to secure Ethika and Monster Energy Drink sponsorships/endorsements deals. 

    • 2014 - Created the official press release for the launch of FUBU's new Hair Care Line, Natural Style By FUBU.

    • 2016 - Assisted with the creative development of Rap Snacks brand identity, engaging and managing a graphic designer to develop the rebrand of the company’s logo during the agency’s client partnership (RSG Agency).

    • 2016 - Developed and executed a viral campaign transforming the Migos’ “Dab of Ranch” freestyle into an official Rap Snacks jingle in collaboration with Spotify, generating over 5 million shares and views across digital platforms.

    • 2016 - During Rap Snacks rebrand/re-launch campaign grew IG account from 0 - 40k followers in 90 days. 

    • 2018-2020, Distributed records (Catalog totals - 11+ Million Streams) Catalog had features from major artists like - Gucci Mane, 21 Savage, Money Man, Blac Youngsta, Yella Beezy, Lil Keed, and more. 

    • 2020, Executed Luh Dino internet marketing campaign for album “Up4Life 2.0” streams over 160k streams first hr. of release. Two weeks after release, streams hit almost 1 Million.

    • 2021 - Created marketing plans for the rebrand and relaunch of the official FUBU collection and FUBU Radio 

    • 2021 - Designed and consulted FUBU on the rebrand of website FUBU.com‍ ‍

    • 2021 - Assisted with Tik Tok marketing campaign rollout for Warner Music recording artist, Erica Banks single “Buss It” challenge - Reached 5 Billion in Tik Tok views

    • 2022 - Created email marketing campaigns for the new release of Rap Snacks branding with Moneybagg Yo and Lil Durk 

    • 2023 - Executed digital growing Spotify campaign for recording artists J. Lock and increased his Spotify profile catalog from 80k+ streams to over 300k+ plus streams within 60 days.